IP & Technology

Eric Ziehlke

Intellectual Property, Commercial

Eric is a partner in the commercial and IP & technology team at Swaab Attorneys. Eric has over 18 years' experience as an IP lawyer. He joined Swaab in 2015 from a boutique IP practice, where he served a broad range of commercial clients as a partner for 10 years.

Eric specialises in all facets of trade mark law and practice, with an emphasis on marketing considerations. He has a vast knowledge of intellectual property matters generally, including copyright, which can be applied in the identification, development and protection of IP rights. He has handled trade mark prosecutions, non-use removals and oppositions, passing off and consumer law, IP due diligence, copyright advice and created and implemented marketing strategies for clients. Eric brings a real understanding of the needs of clients, having spent his early career in marketing as a marketing manager for major industrial and consumer brands.  After 20 years in senior marketing roles, Eric requalified as an intellectual property lawyer.

Eric regularly presents to clients in local and international IP conference forums and has expounded the philosophy that IP represents the creative force for business growth.
+61 2 9233 5544
Association Memberships
Tristan Jepson Memorial Foundation
  • 2018 - Recommended Doyles Guide
  • 2018 - Recommended Doyles Guide
  • 2018 - Recommended Doyles Guide